Automotive Accessory Planograms
Planograms are drawings that aim at helping the product seller to utilize the limited space since it shows you where and how to place the products on the retail shelves. The display is vital in any retail outlet as customers need to first see the products before deciding whether to purchase or not. Experts use data to create relevant planograms for your retail store. Many sellers think hiring an expert to create an automotive accessory planogram is a waste of time. The fact is, no significant retail sales can be made without the use of a professionally built planogram.
Why is automotive accessory planograms important for your retail business?
The way you place your products on the shelf matters a lot and impacts directly on the sales performance. Planograms indicates where to put the products on the shelf and facings that you should allocate to each product. The diagrams can also help in designing your store layout. It all depends on what you need the model for, you can choose for product placement or store layout. The automotive accessory planograms will impact your store performance in the following ways;
1. Space elasticity demand
The amount of space you allocate to particular products plays a significant role in sales. For instance, a majority of automotive accessory brands that are profitable and popular are usually given enough space in the store shelves. The customers are most likely to prioritize the products they easily see on the shelves. Sales data is therefore essential in the drawing of an effective planogram. For you to improve the performance of your products on the market ensure the retailers are giving it enough facings on their shelves.
2. Help in the centralization of your sales strategy
Planograms can help in designing your store layout hence making it vital in your marketing strategy. The model is also crucial since they give you the opportunity to be consistent as a retailer. Many customers purchase the products they can easily see on your shelf, and it’s rare for a client to keep asking about a particular product. Proper store layout and product facings enable you to build an excellent reputation with your customers.
3. A measure of product performance
As a retailer, you need to monitor the performance of various products in your store. The only way to get correct sales data is by giving all products the same treatment. Planogram enables you to place all products correctly on the shelves and therefore making it easy for you to get the correct data on the product performance. The sales data will now enable you to plan appropriately on what products to increase or reduce to maximize the profits.
Always remember that you can change the design of your planograms after a certain period. The models are guided by customer demand hence when the sales data indicate a significant change; you need to get a new planogram. We provide the best automotive accessory planograms, and you can reach out for our services at any time. Our helpline is always open for inquiries, call us today at 800-722-8272 or 901-365-6541 for international clients.